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Have you got a small child whose already desperate to get behind the wheel of a car? Today, the world’s first electric car specially developed for five to ten year olds is released – its called the Firefly!
Designed, engineered and manufactured in the UK, the Firefly is the product of Young Driver Motor Cars Limited, a division of Young Driver, the UK’s largest provider of pre-17 driving lessons.
While Young Driver already offers lessons for kids between the ages of 10 – 17, it has been evident for some time that there is currently no car suitable for those children under the age of 10 who are still keen to become budding young motorists.
Searches have long since revealed there are only ‘toys’ available, typically for under fives, for smaller children to drive, and therefore a gap in the market for 5-10 year old drivers. That’s why Young Driver recruited a team of UK automotive experts with the mission to design and manufacture a properly engineered small electric car.
The first two-seater Firefly cars were revealed in pre-production prototype form in April at the Gadget Show Live, when over 1,000 youngsters put the four prototypes through their paces. Since then, the company has continued to develop, test and refine Firefly, working with leading designers and tier one UK automotive suppliers to create the finished product which handles and drives like a full-sized car.
The technical specification of the Firefly is impressive and includes hydraulic disc brakes, rack and pinion steering, independent suspension, an electronic tablet based dashboard, not to mention an eye catching body styled by veteran car designer, Chris Johnson, who has over 30 years’ experience in automotive design working for manufacturers such as Rover, Jaguar, Ford and Volvo.
Firefly is powered by a state of the art electric drive train featuring twin electric motors enabling a top speed restricted to 10mph – but this is still significantly faster than other toy cars on the market.
The car can also be set to a Junior or Experienced mode. An innovative, optional safety system uses sensors to detect obstacles in time to bring the car to a halt when it is operating in the Junior mode, which also limits speed to 5mph.
The Firefly also comes with a remote control switch which enables adults to stop the car from up to 120 metres away in the event of an emergency. In the Experienced mode, the automatic sensors and 5mph speed limit are deactivated in the, but the remote control is still operational.
The driver’s seat can be adjusted, allowing most youngsters aged from five to 10 to reach the pedals. Furthermore, an adult of up to 6ft can also drive! Or failing that, be a passenger within the vehicle.
Additional features of the new Firefly include:
The creation of Firefly means that Young Driver can now offer lessons specifically developed for 5-10 year olds, and lessons will be available at selected venues in the UK from Autumn. The price of a 20 minute lesson (inclusive of a 5 minute briefing period) will be £19.95.
The Firefly will also be available for purchase worldwide by members of the general public from 2017, although you’ll need to have plenty of cash spare as the price tag is tipped to be within the region of £5,750 + VAT!
For more information about Young Driver and Firefly visit www.youngdrivermotorcars.com or call 0333 577 0084.