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Arnold Clark marks new campaign with innovative webpageBack

100613 Arnold Clark ChallengeTrusted Dealer, Arnold Clark is marking the return of its successful campaign, the Arnold Clark Savings Challenge, by creating a new and innovative webpage.

The re-launch of Arnold Clark’s ‘Savings Challenge’ promotion encourages customers to challenge sales staff at their local branch to save them money, whether it be on monthly repayments, fuel costs, road tax or insurance.

Statistics from previous years have proved that the ‘Savings Challenge’ is well worth following with 8 out of 10 customers saving money on their car purchases. In fact, the average monthly saving was £50.90, and Arnold Clark customers have now saved around £1.25 million between them.

The new web page will be created in-house and promises plenty of pizzazz. The marketing department at Arnold Clark have produced the page on their website to complement the campaign, employing the use of parallax scrolling, CSS3 3D transform tricks and animation. The page is best viewed in Chrome or Firefox, with older browsers (as well as mobile devices) displaying a pared down, static version.

Managing Director Eddie Hawthorne said, “This is surely the strongest campaign that we run. With the staggering statistics from last year, it’s only fitting that we have a similarly impressive page on the website to match.”

The team have played on the ‘Do More With Your Money’ slogan to creative effect, so why not check it out for yourself at www.arnoldclark.com/challenge/

 

 

 

 

Posted by Leana Kell on 03/07/2013