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Audi announces smartphone integration from 2015Back

AudiAudi is set to offer Apple and Android smartphone integration from 2015.

Audi drivers will soon be able to use smartphone functions in their car with the company promising integration will be possible from as early as next year.

The company has become the latest to adopt new integration technology from Android and Apple, with Google’s Android Auto and Apple’s CarPlay software platforms now available from 2015.

The new system will allow Audi drivers to connect their smartphone to the car’s Multi Media Interface to make calls, send and receive messages, obtain directions and play music.

Ulrich Hackenberg, Audi’s board member in charge of technical development said user friendliness and low distraction were important considerations, and that data security would also play a ‘vital role.’

He said: “Our customers want to be ‘always on’ and use the services they know from their smartphones in cars as well.”

Audi is the latest in a line of manufacturers that have promised its customers the Apple platform, and the company already signed up to Google’s system earlier this year. Other brands using the Apple CarPlay platform include leading brands such as Ferrari, Volvo, BMW and Ford.

Audi is continuing to develop the CarPlay system at its development lab in Silicon Valley, near Apple’s HQ. The company aims to invest Euro 22 billion in new products and sustainable technologies between now and 2018.


Posted by Leana Kell on 07/07/2014