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A special moment was marked in automotive history this week when customers in the UK were, for the first time, able to specify and order the new Ford Mustang.
More than 50 years since the first iconic Mustang went on sale, the new Mustang comes equipped with a 314PS 2.3-litre EcoBoost engine or a 418PS 5.0-litre V8 engine, and will be available to order in fastback or convertible models from FordStores, and priced from £28,995.
Potential customers can specify their Mustang and review pricing online, or smartphone and tablet users can further benefit from a new app, available from Apple and Android enabling them to see and share exactly how their chosen Mustang could look, in a setting of their choice.
Customers can select a bodystyle, exterior colour and alloy wheel options then they can view the car in their chosen setting using the camera feature of their mobile device.
Roelant de Waard, vice president, Marketing, Sales & Service Ford of Europe, said: “There’s never been a better time to introduce this iconic car across Europe. All-new Ford Mustang is the most modern, technologically advanced and forward-looking Mustang in the amazing history of the marque.
“Being able to specify a Mustang that reflects your individual character has always been a key part of the model’s appeal. With our new app, customers will be able to see exactly how the all-new Mustang could look outside their house, and as a part of their life.”
The new Ford Mustang is available with six speed manual or automatic transmission, 19 inch alloy wheels, a performance brake package, automatic HID xenon headlamps, LED tail lamps, and a rear diffuser. Further standard equipment includes dual-zone climate control, a nine-speaker sound system, and SYNC 2 voice control connectivity with an eight-inch colour touch screen.
The all-new Ford Mustang is exclusively available to order in the UK at new FordStores, with vehicles arriving in the UK in late autumn.