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The move is fuelled by plans to increase volume by nearly 500% this year with the arrival of the Ghibli executive saloon. This went on sale late last month and is targeted for 1000 sales in 2014. Maserati sold a total of 319 cars in the UK last year.
Though existing sites will remain joint operations, new dealers are needed to give Maserati the national coverage it wants: it aims to put customers within 50 minutes’ travel of one of its retailers.
Source: Auto Retail Network