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Trusted Dealers exists not just as business to help you win more leads, but to promote the benefits of the franchised dealer model to the car buying public in general. In partnership with the NFDA, Trusted Dealers has been promoting the “10 Points of Difference” in both used car sales and aftersales for nearly 6 years. These are the key differentiators between franchised dealers and independents – things that we take for granted within our businesses but that many customers remain unaware of: mechanical checks, background checks, finance checks etc.
Many members of Trusted Dealers already work to promote these values to their customers by displaying the Trusted Dealers badge on their site, and explaining the 10 Points of Difference. We invite and welcome you to do the same as part of your own marketing message.
We have collated a variety of assets available for you to use on our website at the following link: www.trusteddealers.co.uk/assets
This includes logos, the text surrounding the 10 Points of Difference, and our new YouTube videos which explain why franchised dealers are the safest way for a customer to buy a used car, get a fair price for their own car as a part exchange, and to have their car looked after.
If you would like to know more, or have any specific requests for other collateral to help your marketing, please don’t hesitate to get in touch – either by emailing us at email@example.com or by phoning our office on 01423 506 272. We are also open to sharing your own news and initiatives through our presence on social media – particularly Twitter and Facebook.