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Become a What Car? Approved Used dealer todayBack

As a Trusted Dealer, you can now enjoy the benefits of our partnership with the UK’s biggest and best car buyer’s guide, What Car?, by becoming a What Car? Approved Used dealer.

As a member you have the opportunity to utilise the new brand in terms of the assets we have created (logos, positioning statement, video and so on) and the wider association this allows you a.k.a. the dealer licence.

To illustrate how this partnership can be utilised effectively, members such as the Hendy Group have already worked really hard on their association – take a look and listen to the windscreen stickers and radio ad in the link below.

Hendy Jan 13 USED WHAT CAR 30 Fmx

Hendy WhatCar_ Window Vinyl

Furthermore, see what other members are doing on their websites:






Apart from the annual ‘What Car? Awards’, this is the only time that What Car? has allowed its brand to be used by the market and we already know how effective a What Car? Award is in helping manufacturers and dealers sell more cars. Ultimately, you the retailer will benefit from the association (What Car? endorses the 10-points of difference) by providing that added reassurance and confidence to buy that is so crucial in the car market, particularly in used.

To purchase the dealer licence all we are charging members is £71.42 per physical location/postcode per month so why not contact us now and find out how the new partnership can start to benefit your dealership today.

Posted by Leana Kell on 06/03/2013